Customer engagement is essential in all aspects of your marketing, but especially content marketing. Some customers enjoy learning through the written word. Others would much rather watch an explanatory video and still others would prefer to listen to the audio as...
Many brands want to increase their social media following and engagement. But they subscribe to the notion that “if you build it, they will come.” This concept for social media is that all you have to do is publish content regularly and people will flock...
