Clients often ask me how long should a blog post be for SEO? And while it varies based on the competition you’re up against, the more high-quality content within a post, the better. The weekly blog post might be losing its effectiveness. Long-form content is...
Because SEO is such a technical approach, some people seem to believe that blogs they design for SEO purposes have to be boring. If so, it might be time to hire a freelance copywriter. SEO blogs should not be boring. If your keywords aren’t serving your purposes well,...
There are some great tools on the market today for a freelance writer. But the problem with some of these tools is, they turn writers into robots. I’ve had clients request that I score a perfect 100 on Grammarly. While I love Grammarly because I’m certainly not...
An essential aspect of your SEO content marketing strategy now should include long-form content. That’s not to say that every article has to be thousands of words. But if you plan to rank well for SEO, you’ll need to incorporate in-depth and thorough content...
Google’s artificial intelligence – known as Rankbrain – altered SEO strategy in several ways. But one of the most influential changes is the concept of keyword clusters. The artificial intelligence looks more at a searcher’s intent and less at the exact keywords the...
