Content marketing is an important part of a marketing plan. Yet many companies are making huge mistakes in their strategy – or worse, engaging in content marketing with no clear strategy. Learn the 13 unforgivable marketing mistakes many companies are making and how...
I can’t think of a better person to answer the question, who is a freelance copywriter than someone who has been doing it for four years as their sole career. I left my corporate job behind in August 2019 to focus on remote writing work. So what is a freelance...
People often ask what is the difference between a content writer and a copywriter? On the surface, it seems like a different name for the same thing. But there actually is a small nuance between the two terms. If you’re hiring a writer of some sort, you’ll want to...
I’ve spent the last few months reviewing my blog content and it’s astounding to see where the industry has gone just in the two years since I started my company blog. While the topics from 2020 are still relevant, the details within those blogs are no longer modern,...
It’s the age-old question of what is the minimum I have to do to see results? And regardless of whether you’re asking the question related to content marketing or how much to spend on pay-per-click ads, the answer is it depends. Many businesses want to know how often...
