As you work to develop your content marketing plan, you might be wondering if you should pay for a guest post. The answer to that question will vary based on where you’re at in your content marketing journey and maturation process. Learn more about the right time to...
The question of whether it is better to hire a freelancer or write blogs yourself is a complicated one to answer. That’s because there are many factors that will influence which is the best move for you. To help you decide what’s best for you, here’s a look at several...
You’re hiring a freelance writer to help with SEO. But how can you be sure your writer has applied SEO effectively? While SEO strategies vary and each writer might apply those tenants differently, there are several things you can look for when reviewing SEO...
Content marketing is an important part of a marketing plan. Yet many companies are making huge mistakes in their strategy – or worse, engaging in content marketing with no clear strategy. Learn the 13 unforgivable marketing mistakes many companies are making and how...
You’ve taken the time to draft website articles and now you’re expecting to see some results. The hard part is, that the sheer presence of website articles doesn’t make your website traffic soar. Instead, you’ll need to look for these five characteristics...
I talked to a prospective new company recently that said they were looking for a freelance copywriter because their last writer would miss a deadline and then ask for an extension after the fact. From my experience, a lack of attention to deadlines is the leading...
