I blog for a living and believe in the impacts it can have on a business when done well. But I only publish new blogs on my site once per month and the reason for that is simple – it’s the cadence I can do reliably while ensuring effective distribution to get...
“I’ll just use AI.” “I can hire copywriters online for a few dollars an hour.” “We have someone in-house who likes to write.” Those are all valid arguments for avoiding paying a copywriter. And yet, they won’t necessarily produce the best SEO results....
You’re hiring a freelance writer to help with SEO. But how can you be sure your writer has applied SEO effectively? While SEO strategies vary and each writer might apply those tenants differently, there are several things you can look for when reviewing SEO...
I talked to a prospective new company recently that said they were looking for a freelance copywriter because their last writer would miss a deadline and then ask for an extension after the fact. From my experience, a lack of attention to deadlines is the leading...
The question of whether to pay for a guest post service or not is an important one. While backlinks are an essential element of any good SEO and content marketing plan, you also have to be careful that these links are valuable and relevant. Publishing content on any...
