Blog
Only Write About the Coronavirus if You’re an Expert
As a digital marketer and copywriter, I’ve gotten many requests for “a coronavirus blog post” over the last few months. And I’ve been steering my customers away from such articles. Why? Because they aren’t infectious disease experts. We need to stop adding to the...
Getting Started with SEO Blogging for Small Businesses
I could write this entire blog in three words: write great content. But that’s probably not what you came for is it? OK, I’ll go deeper than that but know that engaging your audience starts with great content. You can have out-of-this-world SEO capabilities but never...
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