You’ve seen them. You know what I’m talking about. It’s those one-sentence paragraph blog posts designed to grab your attention.…
No one will be shocked to learn that people aren’t searching for mediocre copywriters. What everyone wants are the best…
Building a 2023 content marketing plan will require careful consideration and strategy to earn new business and build your following…
What is a professional copywriter? Professional copywriters are skilled in persuading readers and creating vivid visuals within the readers’ minds…
My toddler sat at the lunch table the other day and stacked his cheese cubes. He then proceeded to cheer…
Corporate blogging is challenging to start. A big reason for that is it adds another item to the to-do list…
Case studies are powerful pieces of content marketing. When you include the elements of a good case study, you demonstrate…
I know it’s counterintuitive to my business to say this, but I really think business owners need to write some…
Copywriting for small businesses is an art. It isn’t just any type of writing. It’s writing aimed at connecting with…
Recently I suggested developing lead magnets for one of my clients. “But aren’t those things pretty worthless at this point?”…